/ visual arts mississauga in riverwood

/ Visual Identity / Concept / Design / Art

/ OBJECTIVE / Create new logo, visual identity and brand guidelines.

/ SOLUTION / VAM was in the process of re-defining it's voice. The old logo had become stagnant and lacked relevance with it's audience. After numerous iterations, the client selected a logo which reflected their vision and mission as they forge new beginnings. The colour palette was inspired by nature as the facility is situated in a natural park. The logo is representative of a tree.

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